Show Stopping Activations

Animate your brand, product, campaign or business. From custom-built pop- ups and immersive brand experiences, our team are experts in generating maximum buzz and memorable ways to connect to new and existing audiences with your message. Our activation services cover design, planning and management right down to floral design and staffing. We know how to bring your business to life through original events and activations.

The Shopping Party

The Shopping Party

This activation was a shopping centre takeover. Several locations throughout the centre were activated with fun interactive spaces for patrons to be rewarded and entertained whilst shopping.

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Splish Splash

Splish Splash

The exciting activation set waves amongst the kiddies at Knox Shopping Centre. The school holiday program encouraged little ones to dive in and discover the magic through a curated holiday program that kept them busy.

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Zodiac Finder

Zodiac Finder

This year at Springvale Homemaker we created a pop-up celebrating all things Year of the Dragon. Customers entered the aesthetically stunning space where they could spend time finding their zodiac and exploring what it meant to them.

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Year of the Dragon

Year of the Dragon

This year at Springvale Homemaker we created a pop-up celebrating all things Year of the Dragon. Customers entered the aesthetically stunning space where they could spend time finding their zodiac and exploring what it meant to them.

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The Sunny Spot

The Sunny Spot

Designed with simplicity and a touch of magic in mind, this interactive zone is the perfect haven for shoppers to pause, revel in a bit of lighthearted play, and stand a chance to win fabulous prizes.

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GIF OR GIFT

GIF OR GIFT

This Black Friday, we look to bring a bit of buzz to the centre with an interactive Tik Tok/Photo booth – encouraging customers to interact, snap and share. On the exterior of the space a Spend to Win mechanic adds extra buzz.

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The Cake Shop

The Cake Shop

At The Cake Shop customers came to enjoy a delicious cupcake by the famous Digby Cakes. The design had a modern twist on a cake shop and a fresh palette with the use of purple hues and striped cake stands.

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Camp Springvale

Camp Springvale

Welcome to Camp Springvale! A fun and interactive School Holiday Program that includes Spring-time craft as well as more active activities for the kids!

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The Stem Lab

The Stem Lab

What better way to celebrate your mother than the gift of flowers. Highpoint shopping centre allowed shoppers to collect custom wrapped flowers in this spend and receive activation.

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Santa’s Suite

Santa’s Suite

Shhhh Santa is still sleeping. The little shoppers got to enjoy breakfast in Santas Suite whilst Santa still slept. This bright coloured activation offered personalised activities as well as some tasty treats

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Chadstone Airways

Chadstone Airways

Our purpose was to take customers on a travel journey through Chadstone shopping centre during the January school holidays. Little shoppers were invited to create personalised passports and then embark on their trip to 5 cities, located throughout Chadstone in a fun and interactive way.

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Create Hub

Create Hub

The Create Hub let little shoppers at Chadstone Shopping Centre explore their creative side The activity centred around architecture and building design, with kids getting their hands dirty and learning about all the layers involved in construction and design.

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Garden of Tranquillity

Garden of Tranquillity

Lunar New Year is an important time for Chadstone Shopping centre, and this year The Year of the Rabbit was to be celebrated in style.

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Santa’s Arrival

Santa’s Arrival

Highpoint Shopping Centre start the festive season with the annual launch of Santa Claus. We helped Highpoint spread the cheer by organising Santa and his elves to parade through the centre creating buzz and lots of fun.

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North Pole Post

North Pole Post

The brief was to ensure the children were entertained whilst the adults had a sip or two. A very successful activation.

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our clients include

More than just clients, we focus on building relationships. Our clients come from various sectors including retail, banking, major events and PR & Marketing. We love working with them to bring unique briefs to life.

"Tori Allen Events consistently brings our activations to life with creativity and precision. Their team blends creativity with professionalism, ensuring that every detail is meticulously crafted. From stunning decor to innovative design concepts, their ability to transform our vision into reality is unparalleled, making them an invaluable partner in our event success."

 

— Rachel Pronk
Marketing & Communications Manager
QT Melbourne

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